Small business ownership is a beast of a job, but one that most owners wouldn’t trade for the world. Managing daily operations of a business can keep even the best of us up at night. By handing off tasks to other like minded professionals you’ll be able to focus more on what really matters, building your business!
Here is our list of 5 tasks small business owners should outsource
Managing social media accounts seems easy enough, all you need to do is publish an update every now and again, right? While that idea isn’t wrong, you won’t see much benefit by using that strategy. By outsourcing social media management to the pros, you will know you’re making the most of social media efforts. A designated social media manager will keep an eye on engagement, reach, trends and more to keep your brand relevant. Plus, they should report regularly on their effort so you can see how it’s working. Take a look at our social media management price sheet if you’re interested in taking this one off your list.
So you had your website built, now all you have to do is keep the content updated. Website upkeep is a task that’s easy to push to the bottom of the list… over and over and over again. By keeping your website designer on retainer for management, you know that your website won’t be left by the wayside. They can post blogs, update pictures, make sure your SEO is up to date and keep your backend protected.
Do it yourself templates and online programs make it seem like anyone can be a designer. The truth is design is a delicate process and the best designers make time consuming designs look incredibly simple. By consistently working with a design team, you will maintain brand consistency, save time and show your business in the best light. We work with several companies to create their design pieces. They like to know their team understands their brand and will make them look good.
Posting regular content on your website will help to improve your search engine rankings. Google looks for websites that are updated frequently. Much like social media, content creation (or blogging), seems like an easy do it yourself project, but to get the most out of posting you need to be sure your articles are relevant, on trend and scannable. Hiring a professional to write and post blogs for you keeps you from having grammar nightmares and helps keep your website on in Google’s favor. Did you know we write articles for $60 a pop? Say hi to learn more.
Do you know how to create an .eps, .tiff or print ready PDF? Ask your design team if they have a relationship with a local printer and then ask them to manage your printing for you. This small added cost will save you countless headaches down the road and ensure that you’re getting the best products.
We are a small business too and outsource some things too (umm, can you say accounting?!?). Anyway, we would love partner with you to drive your success. Schedule a consultation today to get started.