These days it seems everything we do is digital. Between emailing, social media and e-books and magazines, many marketers are wondering, are business cards dead? We believe they are not dead, not by a long shot. A quality and unique business card is one of the most important and low cost ways to improve the image of your business
Here are our 7 reasons business cards are alive and well:
(P.S. If you need some, say hi today, we love designing business cards!)
Our memories fail us:
We all network with the best of intentions, but how often do you find yourself forgetting someone’s name in the middle of a conversation. As entrepreneurs we meet a lot of people, so make it easy for them to remember your name and business by handing them a card.
Businesses need a face:
While you may think you are the face of your business, the long lasting memory people will have of your is what you put in their hand. A well designed, and high quality, business card will be hard to forget and with it, your company.
Having business cards on hand prevents you from having to dig around in your purse or pockets for a piece of paper, or reaching for the nearest napkin, to hand out your information. A business card will help you look professional and make an outstanding first impression.
Even with so much being available online we still have yet to pass the age of appreciating tangible things. Putting a business card in someone’s hand instead of emailing them or putting your number in their phone is a much more memorable, and personal, experience.
So many of us are consumed by our phones these days. Keep your phone in your pocket and exchange business cards instead of exchanging numbers. There’s a lot to say for eye contact. Since networking is about making meaningful connections, keep technology out of it and focus on being personal.
Even in our digital age, business cards are an expectation. Networking events are still full of people asking the question “do you have a card.” Live up to expectations and your business cards on you at all times.
Creative cards get passed on:
Stand out from the crowd with a creative business card. Creative and unique cards, such as extra thick paper, metal or plastic cards, can generate online photo shares and even pass from hand to hand, further spreading your name.
Now you’re on board, get going and get some business cards for your pocket. You won’t want to miss an opportunity to share the best face of your business.